Website Proposal

Let's Build The Website Of Your Dreams

Dear Future Client, Thank you for contacting Lougenne Castillo of Gidital Solutions and choosing us for your freelance web designers.

“We don’t just build websites, we build websites that SELLS”

Dear Future Client,

Thank you for contacting Lougenne Castillo of Gidital Solutions and choosing us for your freelance web designers.

As we previously discussed, you are looking for an experienced designer to do high-quality work and make you look good online.

Lougenne Castillo is proficient in building long-term, collaborative relationships with clients and offers ongoing support for all the necessary adjustments and updates.


During our last meeting, you mentioned your main objective is to increase the number of visits and leads coming through the website.

The plan to achieve it is by doing the following:

  • Building mobile-friendly, lead-generating, WordPress website.
  • Providing on-site SEO audits to help you get found on the major search engines.
  • Creating a visually attractive website with interesting and engaging content.

Many web agencies are losing their touch while keeping up with every single one of the new tools out there. We are not working with Joomla, Drupal, Magento, etc. We are working in WordPress only, and we are the best at it.

In the next few chapters, we will explain further the details of our plan and how to achieve the mentioned objectives.

Beating your website competition

What Will We Do

We all know that clients nowadays explore their options online long before deciding to make a purchase. If your website doesn’t represent you properly, they will quickly move on to the next vendor.

That is why our goal is to create a professionally designed website that will fully enable you to compete more effectively with larger companies and direct competition.

The content we had in mind is the following:

Home Page

Using a friendly design for online readers, we will make sure the visitors do not just scan through the homepage but actually slow down and read the content.
It will also include a call-to-action button with clear links to the most important pages and the site map, leading visitors to the information they are looking for.

About Us

A clear description of who you are. Someone who ends up on your website should not have to do investigative work to figure out what, exactly, it is that you do.
We also suggest taking new team photos and action shots of people working. These are great for building relationships with clients and far better than the stock photos, which unfortunately litter your industry.

Client Stories and Testimonials

People love to hear stories from real customers.
Honest words from others help to make your services more tangible to customers who are visiting you online.
It is even better to create an actual case study, detailed explanations of projects you worked on, problems you encountered, and the solutions you proposed.
Give your testimonials some content, and they will serve you for years to come.

Services and Pricing

The best way to add the services you offer to the website is by splitting them into sections named after your main services and adding the matching headers.
Since you are offering monthly packages, we are suggesting creating a services page that will highlight the packages and individual services.
To avoid being constantly asked for prices by potential customers, we suggest adding a price on the same page as services. It helps to set the right expectation from both sides and increases the quality of the website.
If you preferred not to give away the prices right away, we would suggest considering a brief estimate at least.

Frequently Asked Questions

Another thing that will raise the quality of your website is adding a frequently asked questions section. We are sure your clients had a lot of questions while starting working with you. Why not add them all together and create a go-to page for all your future clients?

Contact Forms and Call To Action

To avoid potential clients from googling your name and trying to find a way to contact you, we suggest adding contact forms that will be directly forwarded to your email address.
We will also strategically place call-to-action buttons through the website to lead the visitors to either services and pricing page or to contact forms.

Why Choose Us

An essential component of a business website or marketing material, designed to highlight the unique value proposition and advantages that set the company apart from competitors. In this section, you typically want to convey the key benefits or reasons why potential customers should choose your products or services over others. This can include aspects such as quality, reliability, experience, affordability, customer service, innovation, or any other distinguishing factors that make your business stand out. The description should be concise, engaging, and tailored to resonate with your target audience, emphasizing what makes your brand the best choice for their needs.

Plan of Action

Process and Timescales

After you sign our proposal, we will start by scheduling a follow-up call to finalize the details and decide on the best starting date.

Once that is agreed on, we will follow the simple steps listed below

Design Interview

Step 1
To start our design project, we need to get to the bottom of who you are, what you stand for, and who you stand beside. It will give us enough basic information to get started with your website.

Design Presentation

Step 2
We will create three new design concepts. Naturally, there will be a common theme, but we will try to think outside of the box and develop a few different solutions. The brainstorming and comparison part is often where the best ideas come from. We will go through these options and decide which direction to take and which adjustments to make.

Website Content

Step 3
Now that we have your design decided on, we can begin to construct the website. Our copywriter will be in touch with you to help put your ideas down through the "voice" of your new brand. Any photos attempted to use on the website will have to be gathered at this stage.

Website Build

Step 4
Using everything we have gathered, we will start building your website. Once it is done, we will present it to you and go through the details and finishing touches following the originally set objectives. Any amends are made at this stage.


Step 5
We make sure to launch the website late on Fridays, giving us a chance to iron out any possible issues. You can sleep well, knowing we will be on-call over your launch weekend to ensure everything goes according to plan.
The launch process has to be carefully considered. We need to ensure email addresses will not go down; the site doesn't have any downtime; any old links are re-directed to the new pages, and several other things. The following process has been done by our company many times before, and we have developed a detailed checklist we are working with that has never failed.

Timescales - It will take between eight and ten weeks to get your high-end website live.

From our Portfolio

Case Study

Elizabeth Jones contacted us after she spent some time struggling with creating her website.
She has recently started a foundation and wanted to reach her targeted audience with an SEO optimized website, but didn’t know where to start. She knew what kind of content she wanted on it, but she did not have the time to create it all from scratch.

"So grateful for my new website, the finished product is fantastic."

The Solution

We identified what kind of content she wanted on her website and what kind of angle she wanted to take.
Our solution was to finish creating the website she already started to draft on her own and make it SEO optimized.
We added a different logo, few interesting animations showing her foundation’s results, and special graphics made in company colors.

The Result

After just a few weeks, her website was up and running. Within the first two months, the number of website visitors grew to over 3,000. After the second month, Elizabeth contacted us again, asking if we could run her blog as well. In our books, that counts as a happy customer!

A few words from Elizabeth: Working with Lougenne Castillo of Gidital Solutions was amazing. They are true experts at what they do, fast and professional. Ana was able to get my project vision the very first time. I struggled to complete the website for my foundation on my own, and it seemed as if they clicked a few buttons, worked their magic, and a masterpiece was created. By having Lougenne Castillo in our corner, we truly felt that our foundation launch was a huge success!" Elizabeth Jones, CCE Foundation

DIY websites can turn out to be very expensive in the long run.


Why not trust the experts from the start?

{{brand_company_name}} stands behind the work that we do and the websites we create. We make sure to target the correct audience, use the latest technologies, and save you time and money by creating a professionally designed website whose generated sales will more than offset the cost.

The Cost

Below you will find the one-off cost of our website design services. This is paid immediately after you sign your proposal, and it allows us to get started immediately with your content, giving you the upper hand over your competition.

Note: Taxes & Fees are not included.

Web Design Services

Service NameDescriptionPrice
Web DesignDesign and development of your new website$1799
Hosting & SupportHosting and Support your website$99/mo.
Traffic ReportDetailed traffic report that shows visits, bounces and more$20/mo.
--One-off Total: $1799
--Monthly Total: $119

What My Clients Says About me

"I had the pleasure of working with Lougenne Castillo on building my website, and I couldn't be happier with the results. From the initial consultation to the final delivery, he demonstrated professionalism, expertise, and a strong commitment to delivering a high-quality product.

He took the time to understand my vision for the website and translated it into a beautifully designed, user-friendly platform. He was always responsive to my questions and feedback, making the entire process smooth and enjoyable.

Not only did Lougenne deliver a stunning website, but he also provided valuable insights and suggestions to enhance its functionality and appeal. He went above and beyond to ensure that the website met my expectations and exceeded them.

I highly recommend Lougenne to anyone in need of web development services. He is a talented professional who is dedicated to delivering exceptional results. I look forward to working with him again in the future." - Johnny Alcantara |
"Lougenne, is very knowledgeable in his craft with regards to Website Development. He carefully implemented what we wanted in a website and his personal recommendations that truly makes our website stand-out. I will 100% highly recommend him for Website Development. You will never be disappointed. " - Von Egama | Amzpert

Next Steps

Next Steps

No matter what you do in business, there is always a risk and we understand that. When we work together, let us be the ones who deal with it.
The purpose of this project is to deliver a great website that will increase the number of your clients and establish yourself as an industry expert.

Sign Below

To get started and to make the following steps as simple as possible:

- Step 01 -

Simply type your name in the box below and click “Sign Proposal”.

- Step 02 -

We will arrange a final call to discuss all the remaining details.

- Step 03 -

We will set up the best billing arrangements.

We can’t wait to start working on your exclusive design!

I, {{first_name}} {{surname}}, agree to the terms of this agreement and I agree that my typed name below can be used as a digital representation of my signature to that fact.
• To accept, type your name below


You, {{company_name}} are hiring [our company] to design and develop a website for the estimated total price outlined in our previous correspondence.
As our customer, you have the power and ability to enter into this contract on behalf of your company or organization. You agree to provide us with everything that we need to complete the project, including text, images, fonts, and other information as and when we need it, in the format that we ask for. You agree to review our work, provide feedback, and sign-off approval on time, and are bound by any deadlines that we set together. You also agree to keep to the payment schedule set out in this proposal.
We have the experience and ability to perform the services you need and we will carry them out in a professional and timely manner. we will endeavor to meet all the deadlines set but not responsible for a missed launch date or a deadline if you have been late in supplying materials or have not approved our work on time at any stage. We will also maintain the confidentiality of any information that you give us.

Details of the work
We will create designs for the look, layout, and functionality of your website. This contract includes one main design and two opportunities for you to make revisions to the final design. If you are not happy with the design at that point, we will provide you with an additional quote for extra design work needed. If instead, you wish to cancel our agreement, you may do so and we will retain the initial payment for the work completed to date.

HTML/CSS layout templates
We will develop using valid HTML5 markup and CSS3 for styling. We will test all our markup and CSS in current versions of all major browsers including those made by Apple, Microsoft, Mozilla, Google, and Opera. We will also test to ensure that pages will display visually in a similar — not necessarily an identical — way in Microsoft Internet Explorer 7 for Windows as this browser is now past its sell-by date.
We will not test these templates in old or abandoned browsers, for example, Microsoft Internet Explorer 5, 5.5, or 6 for Windows or Mac, previous versions of Apple’s Safari, Mozilla Firefox, or Opera unless otherwise specified.

Text content
We are not responsible for writing or inputting any text copy. We will be happy to help, but significant work on our part will result in a charge above and beyond the original price. This will not be done without your approval of an additional quote provided in advance.

If needed, you will supply photographs either in digital or printed format. If you choose to buy stock photographs that price will be added to the initial quote. Stock photography will not be purchased without your written approval.

Changes and revisions
The estimate/quotation prices in this proposal are based on the time we estimate we will need to accomplish everything that you have told us you wanted to achieve. If you do want to change your mind, add extra pages or templates, or even add new functionality, that won’t be a problem. At that time you will be provided with an additional quote for the extra work.

Technical support
As agreed, the quote provided includes the installation and set up of your site on your server as well as the implementation of Google Analytics. Updates and management of that server, plus any support issues will be up to you.
We do not offer or include technical support for website hosting, email, or other services relating to website hosting. If you do require help with anything beyond the design and development of your site, we will be happy to help.

We are not liable to you or any third party for damages, including lost profits, lost savings, or other incidental, consequential, or special damages arising out of the operation of or inability to operate this website and any other web pages — even if you have advised us of the possibilities of such damages.
If any provision of this agreement shall be unlawful, void, or for any reason is unenforceable, then that provision shall be deemed severable from this agreement and shall not affect the validity and enforceability of any remaining provisions.

You guarantee us that any elements of text, graphics, photos, designs, trademarks, or other artwork that you provide us for inclusion in the website are either owned by you or that you have permission to use them.
When we receive your final payment, copyright is automatically assigned as follows:
You own the graphics and other visual elements that we create for this project. We will give you a copy of all files and you should store them carefully as we are not required to keep them or provide any native source files that we used in making them.
You also own text content, photographs, and other data you provided unless someone else owns them. We own the HTML markup, CSS, and other code and we license it to you for use on only this project.
We also reserve the right to display and link to your completed project as part of our portfolio and to write about the project on websites, in magazine articles, and in books.

As agreed, our payment schedule will be as follows but may be revised based on further conversations between us.
[x%] of total fee upon agreement of initial design: [deposit fee]
[x%] of total on delivery of the website (pre-snagging): [second fee]
[x%] of total fee on completion of the project: [balance]
Interest accrued if payment is more than 14 days late. We reserve the right to add 5% to any outstanding balance every 7 days, starting from the 15th day after receipt of the finished product.

You cannot transfer this contract to anyone else without our permission. This contract stays in place and does not need to be renewed. If for some reason one part of this contract becomes invalid or unenforceable, the remaining parts of it remain in place.


Request Quote

Please fill in the contact form below and I will get in touch with you as soon as I can. This is just an initial contact placement to get the ball rolling, I will ask follow-up questions about your website ideas to provide you with a quote.
Services & Pricing List
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